When it comes to developing virtually any website, data about your visitors can be very beneficial. Understanding your target audience will help you determine everything from content to marketing strategies. Google Analytics is one of the most popular platforms to deliver this information.
As it is a free online application, you really have nothing to lose and so much to gain. When you install Google Analytics for WordPress, this information can be directly added to your WordPress dashboard with the right plugin.
We will need the following:
- Add tech@obi.services as an Admin user to your WordPress site.
- Google Account to be used to sign up the Google Analytics
**Please note that content creation is now supported by OBI Services. Please visit our Team VA page for more information.